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Sudden Temperature Drop&Nbsp; Haining Furs Sell Well

2010/12/18 10:54:00 319

Fur Down Coat Leather Coat

The sudden drop of temperature in these days has objectively expedited the cold winter economy. Interview by journalists market It is found that due to the weather, sale What is popular is not only down jacket, but also leather coat and fur.


These days Down Jackets The furs of Nanjing Leather City have become the main products for people to purchase crazily. Take Taiping Shopping Mall as an example. The temperature has dropped sharply these days. Compared with the beginning of winter, the sales of down jackets have doubled. "In addition to brand advantages and price advantages, weather factors will also affect the sales of down jackets. In recent days, the temperature has dropped sharply, and the daily sales of down jackets have reached more than one million yuan," said the relevant person in charge of Taiping Shopping Mall.


Will the price increase of down jacket affect sales? The person in charge said that he would not, because now, in addition to the general rise in raw materials, there have been innovations in the design and style of down jackets. It is normal for many citizens to buy two types of down jackets in winter. It is understood that in addition to high-end brand down jackets such as Bosideng and Yalu, there are some affordable down jackets in the mall, all priced between 68 yuan and 198 yuan.


This winter, fur is as popular as down jacket. In recent days, the reporter visited various leather markets and found that furs are also very popular. The reporter met Ms. Zhang, a citizen of Jinsheng Haining Leather Market. She said, "In the past, I was not optimistic about buying furs, mainly because furs are expensive and there are few styles. Now it is different. Fur styles are emerging in endlessly. In addition to the original long furs, now there are all kinds of short and even fur down clothes."


To Ms. Zhang's delight, the price of furs has decreased. Xue Dianheng, Deputy General Manager of Jinsheng Haining Fur City, was not surprised by the feelings of consumers. He said that the fur market in Nanjing is developing very fast indeed. The leather jackets of the 1970s and 1980s were considered high consumption. Nowadays, there are more and more emerging leather cities, and Nanjing citizens can buy fashionable furs at their doorsteps.


Shuangning (Haining) Leather City, located in the Central Gate Business District, although it was opened more than two months ago, it occupies the right place at the right time. In recent days, the temperature dropped sharply, and many furs even ran out of stock.


Zhang Jianning, general manager of Shuangning (Haining) Leather City, told reporters that the sudden drop in temperature would certainly boost sales, but the quality and price of fur are the most critical. He said that because the rent of the merchants here is 8-10 times cheaper than that of Haining, the cost is reduced, and the price of fur and fur clothing is naturally lower. Otherwise, the related costs will eventually be passed on to consumers. Nanjing citizens will gradually realize that buying furs locally is more cost-effective than buying furs locally in Haining.

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