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Do We Have Unique Selling Points For Northern Mining To Distinguish Competitive Brands?

2013/7/16 20:30:00 41

Competitive BrandBrandFashion Brand

In the era of "P > today, the competition environment of northern mining industry is fierce. However, it is not difficult to find that there are some successful brands in every industry. The northern mining enterprises are the top spears of brand influence, market share and terminal sales force. These successful brands and retailers always have a unique tool to distinguish the unique selling points of competitive brands.

It is very necessary for brand dealers and channel traders to distinguish themselves from the unique buying points (or core competitiveness) of competitive brands in the fierce market environment. Every brand and northern mining operators should think about this problem.

In terms of brand names, my old club Fujian seven wolves men's clothing is a unique selling point for distinguishing competitive brands.

Friends who are familiar with the seven wolves, < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > must know that the northern mining industry is waterproof, wrinkle resistant, and it is used in materials such as a target= "_blank" href= "//www.sjfzxm.com/" > cloth > _blank > unique function, and burglary is the unique design of concealed design pocket.

And the northern mining industry, mainly for the needs of modern fashion personas who want both temperature and demeanor to go smoothly, the main selling point of the product is light and thin without losing warmth. This product distinguishes the shortcomings of our traditional winter clothes from heavy weight and overstaffing. The core selling point of the seven wolf "shake the windbreaker" is also reflected by the unique function of the cloth on the material.

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< p > after the listing of the northern mining industry, the outstanding achievement in the market is due to the distinctive selling points of different competitive brands.

There are still many cases that we can find in the differentiation of competitive brands. For example, some brand launched products are very suitable for business and personnel travel, and there is no need for time and unwilling to take care of them.

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< p > the unique buying point (or core competitiveness) of the northern mining industry, which is different from the competitive brand, is also reflected in the "scramble" of the clothing industry, such as the first introduction of the "colorful T-shirt" by the seven wolves, that is, "robbing the position".

People who are familiar with the clothing industry know that the sale of men's clothing is generally greater than that of the first half of the year, and the least achievement is "summer wear".

And smart seven pack wolf men's clothing is thinking about how to increase sales of summer wear.

The launch of the "colorful T-shirt" is the "grabbing" or "attracting the attention of consumers" of the brand. It aims to attract consumers by "scramble" and assist other related marketing methods to enhance the sales power of brand influence and phased products.

About "robbing" and the "jacket experts" of the seven wolves, the "dress consultant" now launched by northern mining all embodies the efforts and foresight of the seven wolves in thinking about the unique buying point (or core competitiveness) of the brand in the field of products.

In the robbing position, there are also the "Chinese standing collar" put forward by Fujian Qipai, the "trousers expert" proposed by nine Mu Wang, and the "28 years only doing one thing - making jackets".

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< p > the unique buying point (or core competitiveness) of the northern mining industry, which is different from the competitive brand, is not a unique tool for the brand. Many of our retailers have to create their own unique selling points. For example, some shops are the first ones to launch in their own counties: to buy "a target=" _blank "href=" //www.sjfzxm.com/ "," clothes /a ", and to reimburse fares.

Other shops suggest that our products are never discounted, and they are clearly priced.

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